North America is facing a historic labour shortage. Yet over 50% of people with Down syndrome still struggle to find a paid job. Traditional hiring methods weren’t working, and employers didn’t even have this community on their radar. So we partnered with the world’s largest hiring platform, LinkedIn, to connect ready-to-work individuals with Down syndrome to employers looking to hire. Introducing: inployable, the world’s first employment network on LinkedIn for people with Down sydnrome.
Recognition:
Cannes Lions: Bronze x 3
CMA: Gold x1, Silver x1, Bronze x1
Applied Arts: Campaign x1, Single x2
Strategy Awards: Grand Prix, Gold x3
Publications: Little Black Book, Strategy Magazine.
ACD & Art Director: Sally Fung
ACD & Copywriter: Sara Radovanovich
Creative Director: Andrew Macphee
Chief Creative Officer: Nancy Crimi-Lamanna
But creating the company page for inployable was just the first step. Our community had skills not recognized on LinkedIn that could help connect them to the right jobs, so we worked with LinkedIn to add a whole new set.
